If you are a digital marketer or interested in digital marketing, SEO, then you often hear the word “Social Bookmarking”.
This is a renowned Off-page SEO tactic followed by millions of digital marketers and SEO agencies.
So here in this article I will discuss the topic Social Bookmarking, and will let you know how it works for an effective SEO and is it worth doing?
What is Social Bookmarking?
Social Bookmarking is a process of saving your webpages on different social bookmarking platforms, you can revisit it later.
Social bookmarking sites allow their users to access their bookmark anytime, from anywhere and from any device, it is pretty useful for marketers as users can add, annotate and share bookmarked web pages with their teammates and others.
You can restrict your bookmark to social, public, private or shared with specific groups. Social bookmarking sites are treated like social search engines, you can also browse the latest bookmarks related to any topic. Altogether the public access to your bookmarks allows a user to act on this like they can see your bookmarks, can read it, can take the latest knowledge about the topic also they have the power to share it.
Why Use Social Bookmarking in SEO?
Social Bookmarking is one of the best ways to gain traffic to their site, if you bookmark a webpage to different social bookmarking sites, then its a unique technique of content curation and most of the search engines take it as a legitimate technique and offer a value to your webpages.
Altogether you can gain traffic, followers and potential customers, connect with influencers which is a big advantage for your site to grow.
Once you share a URL on a social bookmarking site, then it is treated as a backlink to your site, and if you are sharing your content on a high authoritative site, then higher the chances of traffic boost on your site as the site will pass the link juice which help your site to get higher rankings in SERP, resulted more traffic to your site.
How Social Bookmarking Works?
Social bookmarking sites are designed in a way where a user can save their urls and other users can see and act to your content according to their interest.
Discussion topics are organized into specific rooms, where interested users can follow the content.
In the process of interacting with content, you will receive the notification to your personal feed when a new notification arrives.
When you share a link on social bookmarking sites, then its a starting point for discussion and knowledge sharing. This influences the social bookmarking site as an inspiration to users and also a source of earning backlinks.
How Social Bookmarking Sites Can Benefit you?
There are multiple ways a Social bookmarking site can benefits you
Here I am sharing you few interesting points where a social bookmarking site can benefits you:
Create a Brand Awareness by sharing content on Social Bookmarking Site:
By creating a profile on a social bookmarking site and sharing content frequently on these sites can make a portfolio of your brand among users and other brands.
This helps users or potential customers to find your business or services with ease, altogether more you are active on these social bookmarking sites, more your site will get the visibility which helps boost your brand awareness, results in more users will influence with your brand which will help grow your ROI.
Promote your content for Free:
While there are lots of ways to promote your brand or its products or services, when it comes to content promotion, Social Bookmarking sites are one of the best ways to reach your audience.
However it’s a time taken process to share your content on different social bookmarking sites as you need to put lots of effort to share your url with appropriate meta and descriptions with proper keywords taggings, but the result will definitely be worth it as it boosts your SEO.
It helps indexing your content in Search Engines faster:
As soon as you start sharing content on social bookmarking sites, you will experience a steady rise in your visitors and the reason is quite simple.
Since social bookmarking sites are authoritative sites and a frequent number of content is being shared on these sites, search engines love new content thus their crawlers crawl these sites multiple times a day, which helps your content to be indexed in search engines pretty quickly.
Faster indexing of your sites in search engines helps your content to be served to users faster which helps your site’s user experience good and leading to a better user friendly experience results in more user sessions and more profit.
Drives Traffic to your Site:
Sharing content on multiple social bookmarking sites leads to drive traffic to your site, more you share the content, more the chances of increase of traffic to your site.
You can also target your niche audience which are looking for services or products of your niche, lots of sites like reddit offer a customized search for their users where users can search a specific keyword and search specific term related to their interest and find the specific sites according to their intent.
Social bookmarking sites also help generate leads as this helps users to engage with your brand and product or service which will help you generate quality leads.
And further communication with your leads can convert it into customers thus using social bookmarking sites for your business will add advantage towards achieving your goals.
People will subscribe you:
If you will continuously putting your efforts to generate interesting content that people love then they will also subscribe to your blog and will become your regular reader, altogether this continuity of content creation and curation will make your brand popular among people resulting in high quality traffic.
Get High Quality Backlinks:
Another vital benefit of sharing content on social bookmarking sites is that it helps you gain quality backlinks from high DA, PA websites.
As backlinks are the essential part of SEO, backlinks help to increase your site’s authority. Building quality backlinks always help grow your site traffic.
Sharing content on different social bookmarking sites helps earn quality backlinks and it helps improve your site’s ranking in search engine result pages.
How to get started with Social Bookmarking?
There are lots of social bookmarking sites available on the internet and I will share you to top 20 social bookmarking site list below. To get start with social bookmarking you need to follow the below steps:
- Search the list of social bookmarking sites on the internet.
- Get started to register on the social bookmarking sites one by one.
- Register your account with your email ID, username and password.
- Open your account, and set up your profile.
- Fill all the details related to your business/product/blog description, add a profile picture, add keywords.
- Once you fill all the required details, please make sure you have given the correct information about your business or services.
- Once you are done with all the formalities, start posting your content on the social bookmarking site.
So here is the list of top 20 social bookmarking sites list 2021